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Whence Alfred?

3 monthes ago   |   By Tom Richmond

Where did MAD ‘s idiot boy mascot, the ageless Alfred E. Neumen, originate? That's a question I get a lot, and one that has no certain answer, but a lot of interesting history. The image seen above is from the earliest known appearance of a character that contains all the most recognizable characteristics of Alfred: the frontal portrait angle, the wide and squat head shape, the pointy chin, the grin with missing teeth and round cheeks, the big ears, the freckles and tossled mop of hair. This is from a promotional poster for the 1894 play “The New Boy”, starring James T. Powers. It ran from...
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Emma Elliott presents new marble sculptures at on form 18

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